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Giant inflatable lung augmented reality experience

Hall B, 1001 Avenida De Las Americas
  • Dates: January 17, 2020 - January 18, 2020
  • Recurrence: Recurring daily
  • Location: George R. Brown Convention Center
  • Address: Hall B, 1001 Avenida De Las Americas
  • Time: 10:00 AM to 6:00 PM
  • Price: Free
  • Admission: Free
  • Area of Town: Downtown
  • Free Admission: Yes
  • overview

    Have you ever walked inside a giant lung? That’s exactly what The LungXperience – a 14-foot tall by 9-foot wide inflatable lung and interactive augmented reality exhibit – aims to do when it arrives at the Houston Marathon Health & Fitness EXPO on Friday, Jan. 17 and Saturday, Jan. 18 to empower the community to learn more about the newest advances in the fight against lung cancer. Lung cancer is the number-one cause of cancer death among men and women in the US, and Texas is particularly hard hit: Texas ranks 9 out of 51 states for the number of new lung cancer diagnoses each year, with a rate of 52.2 per 100,000 people. Unfortunately, most cases among people living in Texas (48.5 percent) are not discovered until a late stage when survival is lower.The LungXperience roadshow is traveling to cities across the US and will offer a look at new ways of thinking about lung cancer. For example, did you know that Stage 3 lung cancer is treated by physicians with curative intent? And that a diagnosis of Stage 4 lung cancer does not necessarily mean that a patient has run out of treatment options. From 10AM to 6PM on Jan. 17 and 8:30AM to 5PM on Jan. 18, Houston Marathon Health & Fitness EXPO visitors can visit booth #105 and walk through the exhibit to learn about the different stages of lung cancer and treatment advances using augmented reality technology.

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