Select Travel Days

2017 Houston Tourism Summit

Thursday, March 30th


Houston will proudly host its third annual Tourism Summit bringing together the city’s hospitality and travel community once again to learn more from one another and from national experts in the field.

 • Luncheon Keynote is Samantha Brown, Travel Expert & TV Host –

Samantha Brown

•  GHCVB State of the Bureau Program
•  New Tourism Initiatives, Impacts and Trends
•  Valuable Networking


Please note this year’s summit will be combined with the GHCVB Annual Luncheon Meeting and will take place Thursday, March 30th, at the George R. Brown Convention Center – 3rd Floor Grand Ballroom.



Tourism Summit 2017




8:00am – 9:00am      Registration/Continental Breakfast

9:00am – 10:00am    Opening Remarks and General Session

10:00am – 10:40am    Morning Keynote – Peter Yesawich, Vice Chairman of MMGY Global

Peter Yesawich

10:40am – 11:00am       Refreshment Break and Visit Exhibits

11:00am – 11:50am       Morning Breakout Sessions

• Blurred Lines in Marketing Your Product
• Stop Causing your Customers Pain
• Jargon Watch: Digital Marketing Decoded

12:00pm – 1:50pm      Lunch and GHCVB Annual Meeting

• 12:00-12:15      Networking & Lunch
• 12:15-1:00      GHCVB Annual Meeting Report

• 1:00-1:45            Keynote Address – Samantha Brown, Travel Expert & TV Host

2:10pm – 3:10pm       Afternoon Breakout Sessions

• Table Talks for Marketing/PR Professionals
• Creating a Sense of Space – Forbes Travel Guide
• Trends in Inbound International Travel

3:10pm – 3:30pm      Refreshment Break and Visit Exhibits

3:30pm – 4:30pm      Afternoon Breakout Sessions

• Table Talks for Marketing/PR Professionals
• Engineering Unforgettable Travel Experiences
• How the Economy & Political Climate Impact Travel

4:30pm – 6:00pm      Networking Reception and Raffle

• Featuring Local Wines and Beers



GHCVB Official Partners


AeroMexico Logo  AFC Transportation

Eva Air LogoFreeman Large Logo


Tourism Summit Presenting Sponsor

Houston City Pass Logo Small


Tourism Summit Media Sponsors

AJR Media Group      EV Houston Logo 

 Expedia Media Solutions      Viva Logo

Trip Advisor Logo

Texas Monthly Logo